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Definition
Knowledge Graph
A Knowledge Graph is a structured database of entities (people, places, organizations) and the relationships between them, used by search engines to understand the world semantically rather than just through keywords.
AIMenaLabs Dictionary
A Knowledge Graph is a structured database of entities (people, places, organizations) and the relationships between them, used by search engines to understand the world semantically rather than just through keywords.
The Context
Google's Knowledge Graph is the brain behind the 'Knowledge Panel'. For AI engines, it serves as a primary source of truth for factual queries.
Why It Matters for AI Search
If your brand is not an entity in the Knowledge Graph, AI models are less likely to cite you as a verified source.
Related Concepts
Entity Engineering
Structured Data
Schema.org